When it comes to shopping for men it seems that most mothers, wives and girlfriends qualify themselves as being fashion experts.
Sadly that’s just not the case. Making a man look nice, or bright, or pretty in pink, can actually put him (and anyone he's with) at risk.
Why? Because predators are drawn to targets that look soft and weak. He mightn't actually be soft or weak, but if he looks it then there's a chance they will test him.
So it’s safer for everyone if a man maximizes his masculinity and dresses more like a hard target :
- take a minimalist approach (very little decoration)
- highlight your best physical features (shoulders, chest, butt)
- use dark and solid colours as the foundation of your wardrobe
- make sure that everything you wear is simple, strong and functional.
It’s a Primal Thing.