Wednesday, April 23, 2014

A Right Royal Example of Alpha Styling

The Duke is wearing a plain white shirt, which creates a strong contrast under a dark jacket. You can’t see his jeans in this photo, but they’re a solid colour, and a neat fit all round.
The Duchess is wearing a checked shirt, which is also popular amongst men these days… but again the look is strengthened by a dark jacket.
So as cooler weather approaches (here in the southern hemisphere), consider wearing a dark jacket with jeans and a shirt to create a look that’s strong, confident and relaxed. It's perfect for social occasions, dates, and informal business meetings.
If you prefer checked shirts consider a small check. It looks less casual and more serious than a trendy tablecloth-check, and from a distance it looks more like a solid colour. It's hard to see in the photo above, but the Duke's shirt is actually a small blue check.
If circumstances don't warrant a jacket, try to wear a solid coloured shirt to create a strong look.
And if it's a casual event or a hot day, rolling your sleeves up is not only cooler, it makes you look like a 'get stuck in and do some work' kind of guy... even if you're not doing any physical work on that particular occasion.
All in all, it's a right royal example of dressing simple, strong and functional,
with an obvious quality, and an understated elegance.
It's a Primal Thing.

Friday, April 11, 2014

Town & Country Series - Alpha Styling in Relationships

It might surprise you to learn that the five parameters of Alpha Styling that are applied to business can also work to maximise your attraction factor in your relationships... regardless of whether you're married or single.
It all comes down to dressing in a way that's : simple, strong and functional, with an obvious quality, and an understated elegance.
Shirts shouldn't be too baggy, and the fit should highlight your shoulders and chest. Strong solid colours create a distinctly masculine look... but fine stripes and fine checks can also work too, especially under a jacket or a pull-over.
Tablecloth check shirts (see below) are popular these days, but the best they can look is 'nice.' And looking 'nice' isn't much use when you're trying to maximise your primal attraction factor. You want to look strong and masculine, not like a pretty tablecloth.
Pants should fit you well in the bum and the crotch (see both photos above). And when it comes to footwear, consider wearing something a bit out of the ordinary, like the boots below. Other options would include boots made from snake-shin, crocodile, or even ostrich.
Remember that women notice footwear... and an interesting boot suggests an interesting man!
At any social event you'll be competing with all the other men for the attention of available single ladies.... and something as simple as an unusual boot can set you apart from the rest of the herd.
Finally, keep in mind that if a lady is attracted to you, she will want to admire as much of your masculine form as she can see... just as you like to admire her feminine form. It's perfectly natural... so dress like the best sex object you can be.
Regardless of whether you're married or single, it pays to dress to impress from a primal level. Wear dark and solid colours... avoid items with excess decoration or unnecessary features... and highlight your best physical features. Polo players dress like that... and the ladies just love it.
It's a Primal Thing.

Thursday, April 10, 2014

Town & Country Series - Image Projection in Business

Every social group has it's own set of values... and those values are expressed in the way that group dresses. For example the photo above features Bob Katter and Clive Palmer wearing the uniform of big business... dark suit, white shirt, red tie
But that's not what they usually wear when they're visiting voters in rural communities. In those situations they dress in a way that expresses rural values.... hat, loose shirt, dark tie and jeans. 
It's obvious that the two styles of dress are quite different... but there is a way of dressing that crosses over between the two. It's called Alpha Styling, and it's based on a set of primal values that are respected everywhere.
The concept can be summed up in one short sentence : Simple, strong and functional, with an obvious quality, and an understated elegance.
Those five traits are distinctly masculine, but they are also recognised in the corporate sector. So when you dress this way for business, you're demonstrating that these are your values :
  • simple - which shows you’re practical in your approach
  • strong – which shows you’re capable of getting the job done
  • functional – which shows you’re effective in what you do
  • with an obvious quality – which shows you have high standards
  • and an understated elegance – which shows you give attention to detail.
 Finally, here's a summary to highlight what that all means when dressing for business :
  • Suit - if you think you need a suit, choose a dark solid colour (dark blue or charcoal). But if you prefer a stripe or pattern, choose something that's subtle. A super fine merino wool suit would not only look stylish, it will travel well and resist crumpling.
  • Boots - brown is popular, but black is the best colour for doing business in the city.
  • Pants - ensure that your pants fit you well in the bum, and in the crotch too if possible. And the length shouldn't be too short, or too long. This attention to detail is important.
  • Belt - for business in the city choose a dress belt that matches the colour or leather of your boots... and make sure it has a business buckle (not a casual jeans buckle).
  • Shirt - solid colours will create a stronger image... even a good quality white shirt can look strong. But if you prefer stripes or checks, go for thin stripes and small checks because they look a little more solid from a distance. And keep in mind that pale coloured shirts can make you look washed out, unless you're wearing a jacket.
  • Tie - if you wear a quality shirt and a quality jacket, you often won't need to wear a tie at all. But if you need to, pick a pattern that includes the colours of your shirt and your jacket... and one or two other feature colours. If you prefer striped or checked shirts, wear a plain tie, or one with a very discrete pattern.
  • Jacket - a solid colour is the most versatile choice, but if you prefer a patterned fabric, choose something subtle. Either way, the key is to always look strong in what you wear.
It's a Primal Thing.


Wednesday, April 9, 2014

Town & Country Series - Put your Best Foot Forward

I think you could safely say that the RM Williams dress boot is an Australian icon... which is why you can often see them worn in the big smoke... and even by Prime Ministers (see photo below).

The reason why it's popular is because the design appeals to the Australian character... it's simple, strong and functional... with an understated elegance in the styling of the toe, and an obvious quality in the materials and construction.

And it's understandable that most men want to wear the same style of boots that other men are wearing... it's a primal thing... we are all hard-wired to dress in a way that follows 3 primal values :
  • to fit in and be accepted by our social group (tribe) 
  • to be a bit different and raise our status within our group
  • and to be sexually attractive to potential mates within our group.

For most men, those first two points are of major importance... especially when it comes to business. We all want to be accepted by the people we're dealing with... but we also want to be different in a way that can raise our social status, and prompt greater respect from the group.

That can mean something as simple as wearing a jacket, or a particular tie or hat. But that primal want can also be achieved by wearing a boot that's a bit different... a bit out of the ordinary.

It's all part of the tactic called Image Projection.... which is a term used by close protection operatives (bodyguards) to reference the way they demonstrate professionalism and prompt respect from people.

The concept is simple but very effective : if every item of clothing you wear expresses the same strength of character, then the overall effect makes positive psychological impression.

The same tactic is used in the corporate sector, but generally not to the same degree of detail.

And when it comes to footwear, it's important to keep in mind that what you wear makes a statement about your 'footing' in life. So you might consider investing in a boot that's a bit different... like a suede boot (above), or a boot made from crocodile, alligator, or even ostrich.

Either way, the boot will fit-in with what many other men are wearing, but at the same time it will be a bit out of the ordinary... and show that you're confident in who and what you are!

Another example (above) is a dress boot made in a dark snakeskin print. It's a bit out of the ordinary, but it's something that people will certainly notice... especially women. Women generally notice shoes (and boots)... and an interesting boot suggests an interesting man! 
And that brings me to my next point. If business requires you to attend casual social functions, it can be advantageous to maximise your attraction factor by wearing a boot that looks a little less formal and a little more eye-catching. The dress boot below is just one example of what I mean.   
Finally, when it comes to choosing a belt, try to complement the colour and the leather of your boots. For doing business in town, I recommend you choose a belt that's around 3cm wide, and has a solid business buckle.  

It's a Primal Thing.