In a recent discussion about Alpha styling, the person I was talking to said "I'm working to put a new Alpha wardrobe together, but it's complicated."
Over the last few months I've actually heard that statement a couple of times now, and each time I was surprised. Why? Because I thought that the Alpha-style parameters were very clear. All you need to do is ensure that everything is :
- and functional
- with an obvious quality
- and an understated elegance.
Together those five points make one easy-to-remember sentence... and the photo of Hugh Jackman (above) is a perfect example of what that sentence describes.
But then it dawned on me that most people don't know precisely why they wear the clothes they wear. I'm sure if I had asked the person I was talking to to explain why they were wearing a checked 'tablecloth' shirt they would have said "Because I like it."
But if I had pushed the point further and asked them "But what statement do you think you're making about yourself by wearing that particular shirt?"... I think there would have been a silent pause.
And that's my point. Everything you wear sends a message about who you are - but few people realise they're making that kind of statement about themselves.
Maybe the guy I was talking to would have responded by saying "This is what everyone is wearing right now." That would have been a very acceptable answer, because we humans are hard-wired to want to fit-in and be accepted by our group.
In fact, that want is the first (and strongest) of the three primal values that influence the way we dress :
- we want to fit-in and be accepted by the group
- we want to be different and raise our staus amonst the group
- we want to be sexually attractive to potential mates within the group.
What must be understood is that the fashion industry depends on constantly creating new fashion trends (new or different looks) for each season. And we all buy into the process because of the three primal values I've listed above... even if a particular new trend makes us look less manly.
That's why these days we've got young men wearing drop-crotch pants and clothes with too much decoration (which is a feminine trait)... and older men who look like they're lost little boys in big t-shirts and long baggy-bum shorts.
Unfortunately, all of these current trends send a negative primal message about a man. They might be acceptable in a small social sub-group... but outside of that group they won't prompt any respect from other men, nor any attraction from women. So the attraction-factor is extremely limited.
To maximise your masculinity, every item you wear, including your watch, sunglasses and jewellery follow the same theme :
- simple... with no unnecessary decoration, buckles or straps
- strong... form-fitting, and preferably in dark colours or patterns
- and functional... only what's needed for that particular activity.
And because an Alpha personality understands the primal game of creating respect and attraction, they take those parameters even further by adding :
- an obvious quality... which expresses self-worth and creates higher status
- and understated elegance... attention to the fit and finer detail (well made).
So finally, here's a brief overview of the most common items :
- Suit - a plain colour will cross-over into casual wear
- Shirts - quality fabric, neat fit, and plain colours are the most versatile
- Tie - complement the colours of your suit and shirt
- Pants - a fit that highlights your butt, your crotch, and/or your thighs
- Jeans - a fit that highlights your butt, your crotch, and/or your thighs
- Shorts - a fit that highlights your butt, your crotch, and/or your thighs
- Belts - a solid looking buckle, and a minimum of 3cm wide
- Watch - a solid quality time-piece, with either a metal or leather band
- Shoes - strong toe and heel, preferably in an interesting leather
- Sunglasses - small to medium sized frames, but no big logos or bling.
It's a Primal Thing.